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Nadene Lomu
Nadene Lomu
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    "Conquering resilience didn't happen overnight but it did happen."

    "Conquering resilience didn't happen overnight but it did happen.""Conquering resilience didn't happen overnight but it did happen.""Conquering resilience didn't happen overnight but it did happen.""Conquering resilience didn't happen overnight but it did happen."

    Nadene Lomu

    Contact Us

    Conquering Resilience

    Support for the Journey

    Professionalism and Experience

    Professionalism and Experience

    'My goal is to help you re-imagine your life.  With extensive experience, management knowledge and a vast history in global contract negotiation, my individualised positivity approach will help you attain your goals, taking you to the next step.'

    Professionalism and Experience

    Professionalism and Experience

    Professionalism and Experience

    'Through lived experience, I have the tools and understanding to help you create the life you imagine and gain a renewed sense of self-worth while navigating life's challenges and adversities to come out on top.'

    Taking the Steps

    Professionalism and Experience

    Taking the Steps

    'Committing to a healthier lifestyle is just that – a commitment, and it’s a big one that will take a lot of dedication.  My commitment is to provide you with accountability, understanding, and support as you navigate your progress and success.'

    About Me

    Role of a CEO and IP specialist

     As CEO of Jonah Lomu 7 One 5, Jonah and I built the company on a strong foundation of our shared values and beliefs. With Jonah having played both Sevens and Fifteens, it was important that this heritage remained central to the ethos of the Jonah Lomu brand.


    My experience spans an extensive range of high-level responsibilities: negotiating major contracts, managing Jonah’s ambassador roles, coordinating media engagements across television, magazines, newspapers, and radio, facilitating his appearances as Guest of Honour at the Monaco Grand Prix F1, overseeing international rugby commentary roles, and managing his involvement in UK television programmes. I have also organised speaking engagements for global corporations, motivational presentations, team-building conferences, beach volleyball appearances, multiple Rugby World Cup commitments, and even significant ceremonial events such as a major Waterloo opening ceremony. The list is long and diverse.


    Alongside this, I have led numerous large-scale charity initiatives and event-management campaigns, along with speaking at various engagements. My expertise is well established, and consistent impact and success have been achieved time and time again.


    Over the years, also had extensive experience in all aspects of Intellectual Property and Trademark rights from the application process to court hearings and settlements, ultimately achieving a positive outcome. Further experience includes Wills, Trusts and Estate Law. 


    "With a genuine passion for my work, I operate with unwavering integrity, ensuring every client is more than satisfied with the results delivered."

    Consulting & Coaching Services

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    Intellectual Property & TM's

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    Resilience & Life Coaching

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    Athlete & Player Management

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    Brand Management & Marketing

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    Global Licensing

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    Contract Management

    Global Clients

    Nadene has extensive experience working with international companies, world-leading brands and individual clients alike.

    Some of the world’s leading brands she has worked with are:


    • Monaco Peace and Sports 
    • Oracle
    • Yahoo
    • Havas Sports and Entertainment
    • EuroSport
    • France Television


    • CNN
    • BBC
    • Midi Olympic
    • Roche
    • Stan Smith Events
    • Adidas International


    • UNICEF International and New Zealand 
    • International Rugby Board (IRB)
    • HSBC
    • Toshiba
    • FireEye
    • Liberty Life


    • Duco
    • Home Entertainment Suppliers
    • The Wooden Spoon Charity, Gurnsey
    • Kidney Kids NZ & International
    • Heineken
    • World Rugby


    • HKRFU
    • French Federation for Rugby
    • MasterCard
    • Universal Music
    • Ouest France
    • Counties Manukau


    • Mad Man Entertainment
    • Pasifika Rugby Hall of Fame
    • Canterbury
    • Eden Park
    • Babolat
    • Feed The Need Charity


    The list goes on..

    Testimonials of Support

    Sir Michael Jones

     “Jonah was an inspiration to rugby fans around the world. He meant so much to so many, in particular our own Pasifika community,” Sir Michael commented. “The Jonah Lomu Memorial Award will be presented to the most outstanding contributor to Pacific Island rugby of the year. Honouring the recipient of this prestigious accolade will be one of the highlights of our annual Celebration Ceremony.

    The PRHOF acknowledges the support of Jonah’s wife, Nadene, for endorsing this special and significant award, and we are in full support of the work she does in continuing to grow and build Jonah’s legacy with their boys, Brayley and Dhyreille.

    We know it's not easy for Nadene protecting Jonah’s legacy, but we are here to support her, we all are as the PRHOF community, and we commend her for all the hard work she does,” 

    Aaron Lawton CEO - Counties Manukau Rugby Union

    Ever since his time in the red, black and white hoops, Jonah and his family have maintained close ties to our organisation and the grassroots game in Counties Manukau. 

    Those ties remain intact despite his passing and through his wife Nadene we continue to work closely with the Lomu family.   In recent years, our organisation has worked with Mrs Lomu to leverage her late husband’s legacy in a way that helps give back to the community game. Several years ago, Mrs Lomu was heavily involved as we developed the concept of offering a “Jonah Lomu Scholarship” for a talented school leaver to have their university fees at AUT covered while pursuing their dream of becoming a professional player. Each year, we offer a new recipient this scholarship, and in addition, Mrs Lomu and her family also provide the up-and-coming player with Jonah Lomu-branded training gear.  

    In addition to the above, each year that our Steelers team plays Wellington in the NPC competition, we play for the Jonah Lomu Trophy. This is always an incredibly important match, which Mrs Lomu makes a point of attending each year with her and Jonah’s two sons. This year, with Mrs Lomu’s blessing, we were also able to raise much-needed funds for the New Zealand Breast Cancer Foundation on that particular game day by auctioning offer Jonah Lomu-inspired replica jerseys which the Steelers players wore against Wellington.  As you can see from the examples above, Mrs Lomu continues to be a close friend and supporter of our provincial union and the work we do for grassroots rugby, and we would certainly support her and the work she does.

    Stan Smith - Chairman Stan Smith Events

    “Nadene did a great job in arranging the details of Jonah’s appearances for us during the Rugby World Cup.  She was responsive to us in the months leading up to the event and was very pleasant to work with during the event to ensure everything went smoothly."

    Jonah did a very good job particularly when he was not feeling his best.  A real professional.

    Keith Mackenzie - Chief Executive Kidney Kids NZ

    This letter is in support of Nadene Lomu and the continued support that she has shown towards Kidney Kids NZ over the years.  Since the passing of Jonah Lomu, her husband, in 2015 we have maintained regular contact with Nadene and their two boys. Jonah was Patron of Kidney Kids for many years and regularly attended our camps and family events, and was much loved by our “kids” so we were very pleased that Nadene has continued to bring Brayley and Dhyreille to many of our events.  

    Nadene has supported us in many other ways as well. With the onset of the Covid-19  epidemic, Nadene was the first to donate face masks for us to distribute to our vulnerable families.   We value our relationship with the Lomu family and wish Nadene and the boys all the very best in the future.  

    Karen Gray - UNICEF, New Zealand

     Nadene is a pleasure to work with – she is highly professional, always delivers on her promises and is focused on getting great results. She works with us very much in partnership and has created many fantastic opportunities to promote Jonah as a UNICEF NZ Ambassador. Nadene really gets what we are trying to achieve and is proactive at making opportunities happen to take us there – we are really looking forward to working with Nadene further.

    David Dybman - Eurosport, Executive Producer

     Jonah did commentary for Top 14 semi-finals in France, giving accuracy and putting a great analysis of the games together for us.

    For the build-up of Jonah's involvement and during, we worked closely with Nadene in terms of co-ordination. She has been very helpful for us in the construction of projects. We have worked very closely together in order to finalize great events in Marseille and it's these kinds of experiences that the Eurosport Group would be pleased to do it again in the near future.

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    Nadene Lomu

    10043 Dominion Road, Mount Eden, Auckland 1446, New Zealand

    nadene@nadenelomu.com

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